Grindr run offline. Combination of keywords: landscape, fandom, Eurovision tune Contest, sexuality, social <a href="">ethnicity dating apps</a> media marketing

Writer: Jamie Halliwell (Manchester Metropolitan College)


The yearly televisual spectacle, the Eurovision single competition (ESC) is definitely a foreign mass media show this is certainly a nexus around which problems surrounding recognition area. This papers focuses specifically in the contest’s energetic promotional of queer rank, that intersects through national stage functioning as well as its worldwide group of followers. It untangles the partnership between the contest as well as bothersome construction as a ‘gay function’ and exactly how followers were more and more using social media applications to legitimise their fan and queer identities. Popular social networks applications, including Twitter are an essential webpages wherein problems nearby queer exposure might indicated and produced. These ESC follower ways tends to be contextualised in terms of writing surrounding male same-sex hook-up software which can advise the tips neighboring queer code/space. Furthermore, it implies that fanatics self-regulate that or the way they ‘come away’ as ESC supporters which confirms an ESC wardrobe considering that the ESC try at risk of stigmatisation in some national contexts.

Key: landscape, fandom, Eurovision track competition, sexuality, social media marketing

A way to Cite:

Halliwell J., (2018) “‘All Kinds of Everything’? Queer rank in Online and not online Eurovision Fandom”, Westminster paper in interaction and traditions 13(2). p.113-120. doi:


The Eurovision single Contest (ESC) has been utilized as a system for remembering the varied countries and languages that you can get around Europe (Sieg, 2012; Skey, et al., 2016); a range which might even be affecting the ESC’s worldwide group of fans. The competition in addition has usually become a system of queer visibility, definitely encouraging the advancement of non-heterosexuality as normative on a worldwide size (Bohlman, 2007; Mitrovic, 2009; Vanska, 2007). Therefore, the contest is tremendously well-known concerning LGBT people and teams, however it is certainly not clearly a ‘gay event’. This report contends that ESC fandom is definitely a nexus whereby factors encompassing queer presence are actually indicated and constructed. This happens within nationwide period performances plus the contest’s generation, but in addition within its international fandom. This document furthermore explores the way in which the ESC try stored lively through digital and social websites platforms and exactly how these technological mediators are being used by people to get into ESC-related help and advice so to create similar transnational companies. This gives the competition to help improve inclusivity because will become accessible clear of the television monitor and will not fundamentally need to be been to directly. The ESC also intersects with wide dilemmas associated with how exactly we express and situate all of our addict personal information and sexualities from the marketplace with the electronic world. It furthermore problematises the sloppy relations between sex built diversely as gay, queer and/or prison. This newspaper begins by checking out queer exposure regarding European level functioning, particularly in relation to representations in post-socialist and post-soviet countries. This states make an attempt to get European consolidation by appropriating liberal european thinking on the path to a progressive LGBT national politics. Suggesting your contest welcomes development, social media methods therefore develop an access point in to ESC fandom, permitting daily supporter exchanges of real information that intersect with expressions of sexuality. Last, the queering of sexuality is researched most specifically regarding hook-up and main-stream social media optimisation smartphone programs as well as how these studies can notify analyses of this ESC, particularly in relation to queer code/space, before drawing conclusions and offering methodological ideas for examining electronic ESC, and various other, addict areas.

Eurovision as a ‘gay event’?

It could be claimed as well which match constructs a creative geopolitical logic and rhetoric that advanced LGBT politics is related to within occidental designs and representations of American modernity (Binnie and Klesse, 2011). Ukraine welcomed westernised worth of Europeanness in 2017 by promoting metropolis of Kyiv (Kiev) as a gay-friendly urban area during their hosting of the ESC, painting the Russian-Ukrainian ‘People’s Friendship Arch’ during the rainbow colors of this LGBT great pride hole (Prentice, 2017). Whereas Russia has gotten a great deal international awareness due to the active advertising of anti-LGBT legislature, separating by itself even more from your western (Stella, 2013). This is exactly a job more bolstered by greater media discourses, which may have put Russia as other into West (Baker, 2016). Alternatively, students such as Cassiday (2014) have got contended that Russian ESC performances are review in a gay or bi-curious form along with a camp sensibility to generate votes through the European continent. Cassiday points out exactly how Russia’s 2008 champ Dima Bilan resorted to unbuttoning his or her t-shirt during their results, disclosing his own chiseled chest, even more garnering american assistance. Problems towards heteronormativity may be current inside ESC itself, particularly wherein homosexual men accessibility unique backstage parts while employed by intercontinental enthusiast people channels, like for example addict websites. These spaces allow them to have a top degree of subcultural cash and talks with ESC musicians and artists is queered mainly because they centre on mens same-sex need (Motschenbacher, 2013). These examples reveal various addict spaces in which sex and lover identification are fashioned in/visible.